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Mars Incorporation v. Kumar Krishna Mukherjee - "Trademark"

Mars Incorporation v. Kumar Krishna Mukherjee & Ors

2003 (26) PTC 60 (Del)

Delhi High Court
Source:BarandBench

Brief Facts

Plaintiff was a proprietor for the ‘Mars’ trademark which was registered in India and additionally in 170 countries more. They are into a business of manufacturing of chocolates, confectioner, preserved food products and another foodstuff in India. The plaintiff was established in USA way back in 1911 as ‘Mars’ and trademark it in 1923. It came in India in 1942 and got its logo registered in 1985.

The defendant (Krishna Kumar Mukherjee) incorporated a company under the name of Mars Food Pvt. Ltd. and thereby the plaintiff came into action. Nether the defendant hadn’t started the production nor commenced the sale of goods, but the intention of the company was clear with the object clause of staring business in bakery and food items etc. The suit for permanent injunction was instituted which was a Quia Timet Action suit. Because it was loss of goodwill and reputation of the ‘Mars’ brand of the plaintiff. Therefore, the defendant was issued summons but, they choose not to appear before the court of law.   


Provisions 

Section 28 of the Trade and Merchandise Marks Act, 1958 protects the right against the infringement of a trademark of a registered proprietor. And section 29 of the said Act protects the rights of a person who is not even a registered proprietor but on the basis that such person be using the  trademark prior and over a long period of time if there is an infringement of a similar by use of trademark. Hence there would be no difficulty in injunction directly or by way passing off, if the defendant is found guilty.

 

Issue Before the Delhi High Court

Whether the plaintiff is entitled to file a suit against the defendant for the who had incorporated the company with the similar brand name and whether the word ‘Mars’ incorporated by the defendant into their brand name entitle the plaintiff to brought Quia Timet Action or not.

 

Contentions on Behalf of The Plaintiff

·  Learned counsel for plaintiff was Mr. Praveen Anand, who argued that as the part of their corporate name and trading style is clearly is dishonest because they already had the pre-existing knowledge of the plaintiff’s statuary right as the registration of trade mark is a matter public record.

· That the trademark ‘Mars’, holds the goodwill and reputation in India to the plaintiff’s firm and therefore the defendant’s object is malafide of adopting the same trademarks and to en-cash upon that reputation and goodwill built by the plaintiff over a period of time. Huge amount of time and money was spent to make this goodwill by the plaintiff.

· The defendant had used the name in the business of food items, which already made its name in that market. There is also real and tangible possibility that the plaintiff would start the business in this market soon in future as at the time of incorporation, the object clause of the memorandum had been stated likewise that. The defendant wanted to sway away the customers of the plaintiff by way of deceiving.     

 

Contentions on Behalf of The Defendants

· The defendant argued that he had only adopted the trademark as the corporate name and trading style of the plaintiffs.

· The company of the defendant had not started any business, it is merely a company on paper. There is nether Manufacturing took place nor have they filed any annual returns or other mandatory documents.   

 

Observations Made by The Delhi High Court

Justice J. Kapoor (Single Judge Bench), looked at the precedent Direct Line Group Ltd and Ors v. Direct Line Estate Agency Ltd and Ors. and Marks and Spencer v. One in a Million Ltd and Ors. (1998), which said that if the threatened act of the defendant is imminent and impending then one does not have to wait for the consummation of the threatened injury to avail relief from the court. Therefore, for the aggrieved party (plaintiff) to wait and watch the defendant party to start their business is too much and their right should be safeguarded beforehand. 

"A stich in time always saves nine and that is what the essence of Quia Timet Action is." 

The Hon’ble Court held that the party who is under the threat of the infringement of their right shall not be left remediless, merely for he reason that the materialization of the threat has not taken place which would damage the reputation and goodwill of the plaintiff. Therefore, an injunction by Quia Timet Action should be granted because otherwise there is probability that the damage suffered by the plaintiff would be greater than that of the defendants.    

The defendants were restrained themselves and their officers, servants, agents, representatives, distributors and assigns from

(1) passing off their business as and for that of the plaintiff trademark as a corporate name or trading style or indicating any other connection during trade.   

(2) and, from entering into the market with the same trademark which is deceptively or confusingly like that of ‘Mars’.   

 

The Only Test for Injunctive Relief in Quia Timet Action Are

‘Guia timet’ means ‘because he fears’, so thereby it is an injunction to prevent any future injury to occur. It is a Latin word. In legal terminology it is defined in Osborne’s Concise Law Dictionary as an action of injunction bought in by the plaintiff looking at the substantial damage in the future. 

· Whether there is likeliness of causing confusion or to deceive the proprietor, as the goods would be sold in the future with the same trademark and irrespective of the fact that the goods are sold or not in the present.

· Whether the intention of the perpetrator is to en-cash the goodwill and reputation of the proprietor who earned it over years of hardships.

· Whether there is possibility of real and tangible damage to the proprietor.

· And that whether the hardship suffered by the proprietor would be greater than that of the defendants.


Also read - Should the company that is alleged to have infringed the mark manufacture the same goods as the original holder of the mark?

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